News article

6 March 2018

Food and Drink Federation response to Public Health England (PHE)'s plans to reduce excess calorie consumption.

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Food and Drink Federation response to Public Health England (PHE)'s plans to reduce excess calorie consumption.

Ian Wright CBE, FDF Director General said:

“We warmly welcome the Government outlining its calorie reduction ambitions in today's report. FDF has long advocated an approach to tackling obesity which looks beyond individual nutrients and instead primarily focuses on calories.

“It's encouraging too to see that the Government's renewed focus looks not just at the food and drink bought for consumption at home, but also at takeaways, restaurants and cafés. To be successful in improving the nation's health, it is also vital that this work delivers appropriate, clear and easily understandable calorie messages for shoppers and consumers.

“FDF and its members take their responsibility in tackling obesity seriously. For the last decade the UK's food and drink companies have been reformulating their products to reduce sugar, calories, fat and salt, as well as limiting portion sizes. In fact, over the last 5 years FDF members have reduced calorie content in the average basket by 5.5%*.

“We look forward to working collaboratively with our partners including Public Health England to help shape the programme.”

*Kantar Worldpanel UK data for FDF total membership (2013-2017)

More information

Contact Ella Stanbrook, Corporate Affairs Division, at: ella.stanbrook@fdf.org.uk, or 02074207131.

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