Bringing Scotland's schools and food and drink
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New Product Development

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Featured Case Studies

These case studies highlight examples of schools and industry working together to bring the curriculum to life using food as a context for learning. Below are some of our featured case studies.

Coatbridge Burger Challenge

Coatbridge Burger Challenge

The pupils were challenged to design a healthy new burger suitable for sale in a local butcher shop and encouraged to explore the areas of; new product development, different cooking methods, nutrients in food, marketing and promotion and careers and job roles to support these activities in the industry.

  • Industry scenarios:
  • Sustainability, lime circle
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Technologies, aqua star

Image: Coatbridge Burger Challenge

Secret Sausages Marketing Challenge

Secret Sausages Marketing Challenge

Secondary school pupils were challenged to produce a marketing plan to make Secret Sausages a relevant and compelling healthy option for school children – both at school on the lunch menu and at home.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Mathematics, blue star
  • Technologies, aqua star
  • Languages, red star

Image: Secrete Sausage Business Challenge Final

Game on Warburtons Challenge

Game on Warburtons Challenge

  • Industry scenarios:
  • Sustainability, lime circle
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Technologies, aqua star

Image: The winning team

Smoothie Challenge

Smoothie Challenge

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Mathematics, blue star
  • Technologies, aqua star
  • Languages, red star

Image: The Smoothie Challenge: Market research

Tunnocks Biscuit Challenge

Tunnocks Biscuit Challenge

The Tunnocks Biscuit Challenge set pupils the task of developing a high energy snack suitable for an athlete participating in the Commonwealth Games.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Ethical Trading, yellow circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Food Security, red circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Mathematics, blue star
  • Expressive Arts, yellow star
  • Religious and Moral Education, purple star
  • Social Studies, pink star
  • Languages, red star

Image: Tunnocks Biscuit Challenge

The Story of a Fish

The Story of a Fish

  • Industry scenarios:
  • Sustainability, lime circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Mathematics, blue star
  • Sciences, green star

Image: Tasting day at Crudie Primary School

Morgan Academy and Scotherbs Marketing Challenge

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Food Security, red circle
  • Curriculum themes:
  • Technologies, aqua star
  • Social Studies, pink star

Video: Scotherbs Business Challenge at Morgan Academy

Make it with Meat

Make it with Meat

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Food Security, red circle
  • Curriculum themes:
  • Technologies, aqua star
  • Social Studies, pink star

Border Biscuit Challenge

Pupils in the first year of the secondary school were challenged to design and make “a new exciting children's biscuit” for Border Biscuits.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Technologies, aqua star
North Lanarkshire Junior Dragon's Lair

North Lanarkshire Junior Dragon's Lair

An authority wide competition for all primary schools in North Lanarkshire was based on a similar format to the popular television programme “Dragons Den”.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Mathematics, blue star
  • Expressive Arts, yellow star
  • Technologies, aqua star
Waid Academy pupils

Barnetts Biscuit Challenge

Local Artisan baker, Murray Barnett is passionate about his craft and keen to share his passion and enthusiasm for bakery with his local school. Through this passion he aims to promote the industry and encourage more young people to think about a future in the food industry.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Food Security, red circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Technologies, aqua star
  • Sciences, green star

Image: Pupils during the product development process

Will it blend?

Will it blend?

Pupils were tasked with working in teams to adopt key roles to develop a company with associated branding, make a range of smoothie products.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Ethical Trading, yellow circle
  • New Product Development, purple circle
  • Food Security, red circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Mathematics, blue star
  • Expressive Arts, yellow star
  • Technologies, aqua star
  • Languages, red star

Image: Will in Blend - pupils work

Warburtons Challenge

Warburtons Challenge

Pupils from four local primary schools were challenged to design, create and market a new bread product that would fit into the Warburtons range, and later present their product to the company via a simulated sales pitch.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Mathematics, blue star
  • Expressive Arts, yellow star
  • Technologies, aqua star
  • Languages, red star
Stag Bakeries Challenge

Stag Bakeries Challenge

Stag Bakeries set 100 S2 pupils from five local schools on the Isle of Lewis an ambitious challenge to devise a new biscuit that would appeal to Stag Bakeries main customer base.

  • Industry scenarios:
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Sciences, green star
  • Languages, red star

Image: Back Junior Secondary School pupils

Abercorn's Apprentices

Abercorn's Apprentices

Enterprise projects have been run by Abercorn School over the past few years.

  • Industry scenarios:
  • Marketing and Labelling, blue circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Expressive Arts, yellow star
  • Social Studies, pink star
  • Languages, red star

Image: Abercorn Apprentice: Fish Dish Pizza

The Charcuterie Apprentice

Meat and sausage manufacturer Charcuterie teamed up with their local primary school to challenge around 50 primary seven pupils to set up their own companies and run a profitable business.

  • Industry scenarios:
  • Sustainability, lime circle
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Food Security, red circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Languages, red star

Video: Team Talk

Pupil cooking

The Stoats Oat Bar Challenge

Pupils were challenged to a Dragons Den style challenge – creating a new product to fit in the Stoats range.

  • Industry scenarios:
  • Sustainability, lime circle
  • Marketing and Labelling, blue circle
  • Health and Wellbeing, aqua circle
  • New Product Development, purple circle
  • Curriculum themes:
  • Health and Wellbeing, lime star
  • Sciences, green star

Image: Stoats Oat Bar Challenge

Key to industry scenarios:

  • Sustainability, lime circleSustainability
  • Marketing and Labelling, blue circleMarketing and Labelling
  • Ethical Trading, yellow circleEthical Trading
  • Health and Wellbeing, aqua circleHealth and Wellbeing
  • New Product Development, purple circleNew Product Development
  • Food Security, red circleFood Security

Key to curriculum themes:

  • Health and Wellbeing, lime starHealth and Wellbeing
  • Mathematics, blue starMathematics
  • Expressive Arts, yellow starExpressive Arts
  • Technologies, aqua starTechnologies
  • Religious and Moral Education, purple starReligious and Moral Education
  • Social Studies, pink starSocial Studies
  • Sciences, green starSciences
  • Languages, red starLanguages